Baton Rouge Drives More than 50% of State’s New Jobs in March 

BRAC releases economic updates in monthly dashboard 

Baton Rouge, LA (May 9, 2024) – The Baton Rouge Area drove over half of the state’s job growth in March 2024 according to the monthly economic indicator dashboard released today by the Baton Rouge Area Chamber (BRAC). The dashboard, which examines and analyzes the state of the regional economy, can be downloaded directly here.   

“Baton Rouge, which is home to about 20% of Louisiana’s residents, created more than half of the state’s 6,700 new jobs in March,” said Jake Polansky, BRAC manager of economic policy and research. “The metro continues to be a major driver of the state’s job growth. The Capital Region’s labor force – everyone working or looking for work – jumped by 7,000 in March, the region’s largest one-month gain in two-and-a-half years. At the same time, the number of employed workers jumped by 6,500; the vast majority of those entering the local labor force are successfully finding jobs.” 

Key findings from this month’s dashboard include:  

  • Labor force, employment, and job counts all saw big jumps in March; 
  • The Capital Region has the state’s lowest unemployment rate despite ticking up this month; 
  • Professional & Business services sector saw its largest one-month jobs gain in two-and-a-half years; 
  • Job postings were unchanged since last month, healthcare positions like lab technicians and nurses remain in high demand; 
  • Average daily rates in the region’s hotels were higher this week than in 2022 when Garth Brooks was visiting; and, 
  • Baton Rouge led Louisiana in new residential building permits last year, but the region lags out-of-state peer metros. 

BRAC’s Economic Indicator Dashboard looks at several data points to illustrate the economy’s current state. With data from a number of regional stakeholders, the dashboard is the most real-time analysis of the Baton Rouge metro economy available.  

Riverbend Research, BRAC’s standalone research consulting firm, provides custom research services on a competitive fee-for-service basis, including labor market research, economic impact modeling, demographic and economic data, and general research and consulting. Interested businesses can learn more or submit research project requests at riverbendresearch.org

About the Baton Rouge Area Chamber   

The Baton Rouge Area Chamber (BRAC) is an aggressively ambitious regional economic development organization with a bias for action. BRAC seeks to push Baton Rouge beyond the status quo, unleash its potential, and support a vibrant business community that believes the finish line does not exist. BRAC seeks to accelerate economic opportunity in the Baton Rouge Area, for everyone, through BRING IT! Baton Rouge, its five-year, regional strategic plan. Learn more about BRAC at brac.org

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