The nine-parish Baton Rouge Area, encompassing Ascension, East Baton Rouge, East Feliciana, Iberville, Livingston, Pointe Coupee, St. Helena, West Baton Rouge and West Feliciana parishes boasts a combination of geographic, economic, political and workforce assets that consistently land it among the top-performing regions in the country.

  • Proximity and accessibility to multimodal transportation options
    • Interstate systems I-10, I-12, I-55
    • U.S. Highways 190 and 65
    • Three class one railroads
    • Deep water access through the Port of Greater Baton Rouge
  • Low overall business and living costs
  • Competitive business tax structure
  • Local universities and colleges
    • Louisiana State University
    • Southern University
    • Baton Rouge Community College
    • River Parishes Community College
  • Acclaimed health care institutions

For more information and a tailored conversation on why the Baton Rouge Area is the right location for your company, contact BRAC’s business development team.

Testimonials

There were a couple of factors in why we chose Baton Rouge. First, we have some history with the universities. We’ve hired a number of graduates from LSU, so we’ve had some experience in terms of the quality of the skill and the capability that’s here. The second factor is the very strong partnership that we’ve developed with IBM, the state and the academic institutions, which is just tremendous.

–Christine Alford, IBM’s General Manager for North America Client Innovation Centers

Louisiana, the city of Baton Rouge and LSU have just been a phenomenal group to do business with, and that’s why we are continuing to grow here.

–Mike Robinson, Head of Worldwide Quality Assurance, Electronic Arts

Target Industries

Chemicals and New Energy Production:
Existing infrastructure and labor pool position the region for facility expansions and retooling for the abundant natural gas feedstock.

Advanced Shared Services:
High quality of life, low cost of living and affordable labor continue to make the region attractive for back office and other technical support services.

Fabricated Structural Materials:
The Southern United States continues to be a prime location of U.S.-based manufacturing because of comparatively low labor costs and minimal union presence.

Technical Research and Consulting:
Innovative industries and a strong university presence have organically created unique partnership opportunities for science and engineering.

Software Development:
State emphasis on software development has led to recent marquee wins. Computer software applications is one of the fastest growing industries nationally.

Logistics:
Experienced, available workforce. Close proximity to talent, low cost of living, and affordable labor continue to make the region attractive for Logistic and distribution fulfillment.