BRAC’s Ambassador Program is designed to allow company representatives to actively build relationships with BRAC investors and business leaders while serving as advocates of BRAC’s work. Ambassadors promote BRAC’s mission and educate investors about the benefits and resources available to them.

Ambassadors assist in the following ways:

• Lead Generation: BRAC Ambassadors work in tandem with the Investor Relations team to identify businesses that can benefit from the knowledge and services BRAC provides investors.
• Retention Efforts: Ambassadors are assigned businesses to connect with throughout the year. During outreach, Ambassadors share their positive, personal experiences as BRAC investors and provide resources that their assigned companies can utilize to maximize their investment.
• Event Networking: BRAC Ambassadors attend monthly lunches, larger BRAC events, and grand openings to engage attendees, provide business resources, and facilitate connections.
• Promotion: Ambassadors are included in BRAC’s press release distribution list to stay up-to-date on regional business news and to share relevant information with their assigned business and personal contacts through social media outlets and direct outreach.