Project Spotlight: Topgolf
Announced Baton Rouge location: February 23, 2018
Opened Baton Rouge location to the public: January 11, 2019
Interview with Blake Upchurch, Director of Operations for Topgolf Baton Rouge.
Tell us about Topgolf.
Topgolf truly has something for everyone. Topgolf pioneered a technology to make golf more fun and engaging. It has since emerged as a global sports and entertainment community focused on connecting people in meaningful ways. Today, Topgolf continues to blend technology and entertainment, golfers and non-golfers, children and adults to create an experience that makes socializing a sport for everyone. No matter the occasion or who you share it with, we believe every great time starts with play, is fueled by food and beverage, moved by music and made possible through community. Every Topgolf venue features dozens of high-tech, climate-controlled hitting bays for year-round comfort, a chef-inspired menu for year-round deliciousness and hundreds of associates eager to help create the moments that matter. Topgolf is truly everyone’s game, with 52 venues entertaining more than 13 million guests annually, original content shows, next-gen simulator lounges through Topgolf Swing Suite, the global Topgolf Tour competition, pop-up social experiences like Topgolf Crush, Toptracer technology, and the world’s largest digital golf audience.
Who are Topgolf’s ideal customers?
Everyone is a Topgolf Guest. We see all ages, all skill levels, all year-round.
Why did you choose Baton Rouge for your first Louisiana location?
Topgolf has had its eyes on Louisiana, particularly Baton Rouge, for a long time. It finally worked out and we are so happy that we were able to open the first venue in the state here in Baton Rouge. With the proximity to New Orleans and the great community here, we knew this was a perfect location.
What do you see for the future of Topgolf in Baton Rouge?
We see Topgolf as a place for everyone here in Baton Rouge. We want to host your kid’s birthday parties, be your ideal date night spot, host your corporate events and meetings and really be a place that everyone in the community comes to have a great time.